Last May, Pasqual Arnella collaborated in the first edition of the Bages Ludic Market, which was a huge hit thanks to the successful combination of businesses, gastronomy, music and various recreational activities.
This type of event is becoming increasingly popular, since it not only allows people to have a nice day discovering new products and experiences, but it also promotes local commerce.
The environment was also exceptional: it was held in the castle on the Oller del Mas property in Manresa (Spain), which is currently a winery that produces its own wines and a sustainable luxury hotel, where you can spend the night in cabins made of wood and organic materials, which are energetically efficient and strategically located within the forest to become one with nature.
The most remarkable experiences
In addition to all the participating businesses and brands, the collaborators and sponsors also offered different experiences that were very well received. For example, Mercedes-Benz Stern Motor installed four simulators where you could experience driving a high-speed car; Juvé & Camps offered a tasting of four cavas paired with freshly cut Ibérico ham; El Periódico set up a fun photo booth; Estrella Damm offered a wide range of beers for tasting; and Mas de Oller organised a guided tour of the vineyards and the winery.
For our part, Pasqual Arnella donated mannequins and displays for the collections of the designers and creators who participated in the Bages Ludic Market. Núria Farré, Director of Magazine Horse and the person who carried out the creative direction, production and marketing of the event, wanted a more sustainable option for putting the collections on display, leading her to think of our mannequins and busts made of recycled paperpaste.