At Pasqual Arnella, once a month, we select one of our products to explain the story behind its name.
We do not choose their names randomly, each one of our products is unique and when we choose its name we do it thinking about the characteristics of the product, its design and manufacturing process and we relate it to those elements of nature (mountains, rivers, volcanoes, logos…) that evokes us.
For Pasqual Arnella’s team, this process of naming our products is a particularly beautiful phase since it involves an exercise of creativity and involvement of the entire team. We put ideas and experiences in common that we have lived throughout the development of that product and from here we decide the name that we will give it.
When our clients receive our product, it is not a mere reference among others, but rather has a name, a story behind it, which at Pasqual Arnella we want to preserve and promote both culturally, socially and environmentally.
The names we choose will be always related to nature. It is not just about reaffirming our commitment to sustainability, we are embodying the duty that we all have to respect the environment and make both our clients and ourselves reflect on it.
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